Pay Per Click Ad Management Cost

Basic


starting at

$550

/month

Plus 10% of Ad Spend

Monthly ad spend:
<$4,999/mo

Mid


starting at

$750

/month

Plus 8% of Ad Spend

Monthly ad spend:
$5,000 to $9,999/mo

Aggressive


starting at

$1,000+

/month

Plus 7% of Ad Spend

Monthly ad spend:
$10,000 to $14,999/mo

Premium


starting at

$1,300+

/month

Plus 6% of Ad Spend

Monthly ad spend:
+$15,000/mo

PPC Pricing Structure

We include all paid online channels in our paid ad management offering. Search, social, and display take many forms today that didn’t exist even ten years ago. We manage them all, and put them under the label “PPC Adversting” when quoting prices for our ad management services.

The world of Paid advertising is continually changing. For some platforms, there is a lot to manage day to day. For others, you monitor daily and take action weekly or even monthly.

The significant change is in Paid Search, and lets face it, that is heavily Google Ads, with some Microsoft ads. With AI being incorporated in to many aspects of campaign management, there may be a lot to do to set it up, and then less over time. Or, your account may be dynamic with product changes, service changing, or seasonality.

Our pricing structure is flexible to account for different account setups, the span of paid media channels (including Facebook, X, LinkedIn, etc.), and whether the account requires a lot of daily or weekly oversight.

Regardless of the account, there is always a minimum amount of work. The base fee covers that. This work tends to increase with spend, though not always. For accounts with a lot of activity, we also have a “Percent Ad Spend” added to the base fee. This is why a conversation is important to derive the right paid ad management fee to cover the needed activity.

SEO Management Pricing

Basic


starting at

$750

/month

Features


Keyword Research
Content Optimization (<10 webpages)
Landing Page Creation
Basic Technical SEO & Site Speed
Analytics & Tracking Setup
Monthly Reports and Review Meetings


Mid


starting at

$1,800

/month

Features


Basic Tier Features Plus…
Sitewide Content Optimization
Basic Linkbuilding (1-6/month)
Blog Writing Services (1-4/month)
Conversion Rate Optimization
Bi-Weekly Review/Strategy Meeting


Aggressive


starting at

$3,000+

/month

Features


Basic & Mid Tier Features And…
Enterprise Linkbuilding (6+/month)
Blog Writing Services (4+/month)
Backend Website Management
Advanced Tracking & Analytics
Weekly Reports and Review Meetings

SEO Pricing Structure

The SEO Price is variable based on the activity need to set your site up for success. Invariably, at the start of an engagement, there is a lot of work to be done. For some websites, this ‘heavy lift’ can be done in a few months, and then the activity can subside. But, for other businesses, the website needs continued heavy activity. This is more true with product based businesses and e-commerce.

When we first engage with a client, we outline the goals and what we need to achieve them. We’ll outline the initial fees and the likely ongoing fees. We say likely because the more we learn, the more accurately we can gage the ongoing activity. After a couple of month, we can finalize the ongoing SEO management fee.

One thing to be clear on. You are not paying for ranking/position. We don’t guarantee where your site will rank. We will apply our expertise and experience to give your website the best possible chance to rank well.

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